Madewell: personal and casual fashion

It still surprises me when I tell people about Madewell, my favorite brand, and am met with blank stares. Better known as JCrew's sister store, Madewell is less known, but in my opinion, far superior in style.

Less polished... more personal

What makes Madewell so special? “Even though it’s a mass brand, the pieces feel unique,” said Jodi Sweetbaum, president and managing director of the agency Lloyd & Co. “While less polished and finished [than it's J.Crew sister], it’s more personal. And in a time when off-duty [style] is a bit more universal than it’s ever been, this works well.”



The denim is casual, but literally made well. “It’s really important for us — not only with the product, but the way our stores look, the way our Instagram looks — just to keep a common thread of this lifestyle image that I have in my head, and that I think is in our team’s head,” said Somsack Sikhounmuong, Madewell's creative director of nearly two years. “The pieces themselves are not overly designed. It’s about finding that little bit of fashion so that it doesn’t run too basic.”

Madewell is personal and casual fashion without ever being just basic. If you haven't checked out their stuff, consider this a public service announcement. Check out Madewell, look into their  promotions, and remember that students and teachers always get 15% off in store.

Spring Office Outfits and Makeup Ideas

Spring is here despite what our beloved groundhog may want to admit. And what's necessary with every new, supposedly warmer season? How about revamping that closet a bit? Toss aside the bulky sweaters, heavy blazers and suits. We've got some better things in mind.

This Silk Cargo Shirt from Madewell is the epitome of office comfort. The clean-cut, effortlessly cool shirt has a textural, lightly washed feel that makes it undeniably special.

Scallop is always the way to go. Try this Scallop Crepe Dress by J.Crew to add some texture to your outfit. Timeless and tailored, this faux-wrap silhouette is made from signature matte crepe, which drapes beautifully and flatters just about evey figure.

Obsessed with Chambray

I've been obsessed with chambray among other things. I never really thought chambray would be my thing until I met the Jeweled Collar Chambray Softened Shirt from Loft. It was more than I would like to splurge on a top, but very worth it. I've since been obsessed with chambray everything.

This Jeweled Collar Chambray Softened Shirt runs for $59.50 at Loft. 

I am obsessed with the bejeweled collar decal.

Here are some other chambray tops that I've been eyeing. I'm really loving that J.Crew one in particular. Is this style worth the investment or will it die down too soon?

Japanese Selvedge Chambray Shirt (via J.Crew)